Red Javelin has consistently demonstrated that they have a clear understanding of PR and AR best practices. Their hands-on approach from their senior team of energetic, dedicated professionals and ability to package our capabilities in the context of industry trends has served us well.
Derek Slayton, Director of Marketing, Reflectent Software
Years in the communications business 20
Specialties
Information management, Intellectual Property protection, Cloud Computing/SaaS, security, social networking, vision technologies, Internet services, enterprise software and services, Product Lifecycle Management (PLM), emergency notification, communications and networking.
Expert in superior client service, managing comprehensive communications programs, translating technical concepts into layman's language, interviewing customers and creating case studies, and ghost-writing bylined articles.
Clients Represented
DALSA, Send Word Now, Persystent Technologies, Seranoa Networks, Security Source
Past Experience
- Public Relations, Product Team, PTC
- Director of Public Relations, NerveWire
- Vice President of the Technology Practice, Manning, Selvage & Lee. Clients included Motorola, Digital Equipment Corporation, CertCo, Yankee Group, SupplierMarket.com, Brooktrout Technology and Telco Systems
- Product and Marketing Management, Motorola
Traveling, scuba diving and spending time with my family.
Education
MBA with honors, Bentley College
B.S. in Marketing, Northeastern University, Summa cum laude
Years in the communications business 25
Specialties
Networking, wireless, telecommunications, green product compliance, biotech, broadband, security, CRM, supply chain management, application development, business intelligence, adaptive optics, network video, physical security, RFID, retail software and knowledge management industries
Clients Represented
Boston Micromachines Corporation, Atrion International, InforSense, Cedar Point Communications, Tabblo, Prospero Technologies, Reef Point Systems
Past Experience
- Independent Consultant. Clients included Strategy Analytics, ConEdison Communications, NMS Communications, IBM, SnowShore Networks, Stylus Innovation and .NU Domain Ltd.
- Product Marketing Manager, Business Strategist, Technical Support Consultant, Dun & Bradstreet Software
- Software engineer, Systems Technology Associates
What she does for fun
Running, gardening and volunteering
Education
B.S., University of Massachusetts
Years in the communications business 19
Specialties
Digital solutions for film makers, and broadcasters; business-to-consumer technology; digital publishing solutions; defense software solutions; business-to-business services for branded credit cards; business intelligence solutions.
Expert in customer outreach for testimonials and case studies, pitching media, PR strategy and implementation, and media training.
Clients Represented
Basis Technology, Tactical Communications Group
Past Experience
- Independent Consultant. Clients include: Avid Technology, Mall Networks, Partner Advisors, Texterity, and Visual i|0.
- Manager of Broadcast PR, Avid Technology
- Account Director, Arnold PR Worldwide
- Senior Manager of PR, BankBoston
- Senior Account Executive, Ingalls, Quinn & Johnson
What she does for fun
Spends time with kids, Kettle bell training, avid cyclist
Education
BA cum laude in communications, Pine Manor College, Chestnut Hill, MA
Years in the communications business 19
Specialties
Enterprise communications/networking, telecom networking, enterprise systems management, application management, IP telephony, voice-enabled services, conferencing, telepresence, semiconductors, web personalization, security software, CRM, e-business, supply chain management, data auditing, business intelligence, virtualization, X-ray detection, cloud computing
Clients Represented
NaviSite, Akorri, LineSider Technologies, American Science & Technologies, InforSense, Salient, Videre Conferencing, Reef Point Networks, Reflectent Software, Whale Communications, Fairchild Semiconductor, DoubleWide Software, DataSage, Convergent Networks, NMS Communications and iBasis.
Past Experience
- Director, CHEN PR
- Pubic relations manager, Cabletron Systems
- Public relations manager, Willey Brothers Inc., a financial services branding/marketing firm
- Writer/Reporter, David Gumpert Communications
- Researcher/Writer, Inc. Magazine
- Features Desk Reporter/Editor, The Tab Newspapers
What she does for fun
Enjoys spending time with family and friends.
Education
B.S. in TV & Radio/Advertising & Public Relations, Ithaca College
Years in the communications business 11
Specialties
Mobile/iPhone apps, vision technology, cloud computing, broadband, IP telephony, information technology, storage, virtualization management, telecom, networking, WAN optimization, fax, enterprise speech, enhanced services, VOIP Internet and biotechnology.
Specialties include internal communications, customer case studies, social networking securing speaking engagements at industry events and media and presentation training executives.
Clients Represented
Akorri, DALSA, Converged Access, Send Word Now, Cedar Point Communications
Past Experience
- Public relations manager, Brooktrout Technology (now a Dialogic Company)
- Public relations manager, Greenough Communications. Clients included Sonus Networks, Covergence, Thermo Electron, Concord Communications (now Computer Associates) and StreamServe.
- Account Coordinator, Marenghi Public Relations. Clients included Chordiant Software, Davox (now Concerto), Computerworld, Aware. and Lionbridge Technologies
What she does for fun
Zumba, spending time with her family, skiing, cooking, watching Lost, playing online scrabble.
Education
B.A., Hartwick College
Years in the communications business 14
Specialties
Healthcare, travel, search, industrial imaging, non-profit, gaming, GIS
Clients Represented
MetaCarta, Blue Fang Games, Dalsa, Kineticast
Past Experience
- Independent Consultant. Clients included The Maine Innkeepers Association, Codetag, March of Dimes (VT Chapter), Cognitive Concepts Reading Software, SafetyCaps, Quantum Food Design (Beyond Sugar), and NeoMed Software (EpiTrax)
- Schwartz Communications. Clients included Boston Medical Technologies, Cyberonics, Cytyc, Emax Solutions, yourPharmacy.com (acquired by planetrx.com), Aspen Technology, Digital Cement, Exchange Applications, Glovia, NetPhone and Wildfire Communications
- Lashley & Co. Clients included The Boston Palm Restaurant, Faneuil Hall, The Bostonian Hotel, and Fresh Samantha Fruit Juices.
What she does for fun
Crafts, photography, swimming, spending time with family and friends, and indulge in British TV shows to help keep her birth-roots alive.
Education
B.S. in Public Relations, Boston University
Years in the communications business 25
Specialties
Industry knowledge in videoconferencing, telecommunications, healthcare and education. Expert at corporate branding and positioning; corporate identity; product collateral; and web sites.
Past Experience
- Corporate Marketing Communications Manager, PictureTel Corporation
- AVP, Director of Marketing and Advertising, The Bank for Savings
- Marketing Communications Manager, Symantec Corporation
Sailing, skiing, painting, playing with her two boys, and taking long walks with her Whippet, Bonnie
Education
B.A. in Management and Public Relations, Simmons College. Minor in Marketing and Advertising.
Years in the communications business 11
Specialties
Industry expertise includes security, manufacturing, supply chain, human capital management and business service industries (including analyst firms and VC firms)
Clients Represented
Avatier, Resolve Technology
Past Experience
- Account Supervisor, The Horn Group. Clients included Novell, Netegrity (now Computer Associates), Employease (now ADP), AMR Research, Yantra Corporation (now Sterling Commerce), IDC-Manufacturing Insights, Sophos, ArcSight, and Highland Capital Partners
What she does for fun
Cook, entertain, ski and spend time with her husband and 2 children.
Education
B.A. in Communications, Stonehill College









