Dana and her partner Lisa Allocca have done a great job for a number of early stage companies where I serve as advisor, director, and/or investor. Every startup technology company should consider using them.

Joe Caruso, Investor, Advisor, Advocate, Bantam Group and Common Angels

It's not a matter of if but how and when your business launches a Web 2.0 communications program. Red Javelin recommends the right mix of these tools to reach your specific target audience.

Blogging Program

Red Javelin develops your blog from scratch, map out hot topics for content posts, and/or develops blog entries on your behalf.

Listening and Commenting Program

We’ll monitor blogs, microblogs, newsgroups, online discussion and forums to listen to your audience and leverage your content and our intimate knowledge of your business to engage customers in ways that influence them to try your product or service.

Establish a Social Media Presence

Red Javelin can establish and manage your social media presence. We create and manage a customer Facebook branded page to share content, tips, trick, and expertise. We recommend using 1-2 company executives as moderators and a company database of customers that we would wish to invite. We also establish your Twitter handle, pushing our PR-related news, corporate content, company event notices, and promotions. Red Javelin will interest media, blogger and the influencer community to follow the company.