Industry
Vertical market technologies are transforming the way industriesconduct business and we do things everyday.
Companies that make highly specialized products that appeal to a particular vertical target market or demographic need more sophisticated marketing to drive sales and establish thought leadership. Marketing without a deep understanding of the specific environment, pains, use cases and users in their particular segment just won’t cut it in today’s competitive and crowded landscape.
Red Javelin understands the vertical dynamics in key markets and creates the insightful, relevant content needed accelerate leads into conversions. Our Industry PR & marketing programs combined with unmatched industry-specific expertise help move the needle for our client’s businesses. We replicate industry success we had with other clients, leverage influencer relationships, and are able to hit the ground running to be more efficient and effective with your marketing dollars. And we use this expertise to help our less specific clients market to vertical segments too.
Some examples of our deep industry-specific expertise include:
- Financial technology (Fintech)
- Education technology (Edtech)
- Marketing & sales enablement
- Industrial & Manufacturing
- Defense & Government
- Electronics
- Real Estate
- Oil & Gas
- Telecommunications
- Cleantech
- Life Sciences & Health