Let us help you grow your business
      the right way

       

      Today’s digital age requires data-driven, human-centric strategies that connect brands with people in new ways. Marketing is about connecting with customers on their terms, delivering personalized experiences that build relationships.

      strategy-slate

      Strategy before tactics

      Red Javelin’s Strategy First Service creates a customer-centric, game-changing plan that aligns your business goals with tactics to attract, connect and engage with new and existing customers.

      stratrgy-band

      Start with a game-changing plan

       

      After our discovery meeting where we learn about your current marketing efforts, your business goals and KPIs, the team will develop the following Strategy First Plan:

      • Market Research and Data – Market research and data form the cornerstone of a well-developed marketing strategy.
      • Customer Buying Personas – We interview your customers and sales team to identify your ideal customer persona. Personas focus on your ideal customer’s pain points.
      • Customer Journey Map –A roadmap of suggested marketing tactics for each phase of the customer buying journey is created to achieve your goals.
      • Competitive Marketing Audit – We’ll study your competition on how they communicate in the market and make recommendations on how to minimize their impact in your market.
      • Integrated Marketing Plan – Strategy and tactics must work together in order for a business to achieve momentum. We will develop an annual plan as well as a 90 Day Action Plan. From our research and an audit of your existing marketing and digital presence, we’ll recommend the highest-impact activities you need to consider implementing today.

      I want a game-changing, integrated marketing plan.

      Let's connect

      • "We significantly value our partnership with Red Javelin. They are PR veterans that continually address company needs without losing sight of broader market trends and issues. Red Javelin offers a rare combination of tactical coverage and strategic counsel and with prompt, professional service from industry experts."

        - Jeanne P., Director of Marketing Communications